Comments on: “No pressure” puts pressure on 10:10 http://www.ecothinking.org/no-pressure-puts-pressure-on-1010 - the latest reverberation Mon, 23 Jul 2012 15:18:00 +0000 hourly 1 http://wordpress.org/?v=3.0.5 By: Jonathan Sundqvist http://www.ecothinking.org/no-pressure-puts-pressure-on-1010/comment-page-1#comment-42 Jonathan Sundqvist Fri, 01 Oct 2010 18:43:00 +0000 http://www.ecothinking.org/?p=51#comment-42 That's great to hear their apologies. After all, it's only about 24 hours ago they released the film. That’s great to hear their apologies. After all, it’s only about 24 hours ago they released the film.

]]> By: Oleg Izyumenko http://www.ecothinking.org/no-pressure-puts-pressure-on-1010/comment-page-1#comment-41 Oleg Izyumenko Fri, 01 Oct 2010 17:34:00 +0000 http://www.ecothinking.org/?p=51#comment-41 Good analysis, Jonathan. Here's the latest communication from 10:10: Sorry. Today we put up a mini-movie about 10:10 and climate change called 'No Pressure’. With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain's leading comedy writer, Richard Curtis - writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn't and we sincerely apologise to anybody we have offended. As a result of these concerns we've taken it off our website. We'd like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free. We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project. At 10:10 we're all about trying new and creative ways of getting people to take action on climate change. Unfortunately in this instance we missed the mark. Oh well, we live and learn. Onwards and upwards, Eugenie, Franny, Daniel, Lizzie and the whole 10:10 team Good analysis, Jonathan. Here’s the latest communication from 10:10:

Sorry.

Today we put up a mini-movie about 10:10 and climate change called ‘No Pressure’.

With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain’s leading comedy writer, Richard Curtis – writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn’t and we sincerely apologise to anybody we have offended.

As a result of these concerns we’ve taken it off our website.

We’d like to thank the 50+ film professionals and 40+ actors and extras and who gave their time and equipment to the film for free. We greatly value your contributions and the tremendous enthusiasm and professionalism you brought to the project.

At 10:10 we’re all about trying new and creative ways of getting people to take action on climate change. Unfortunately in this instance we missed the mark. Oh well, we live and learn.

Onwards and upwards,

Eugenie, Franny, Daniel, Lizzie and the whole 10:10 team

]]> By: Tweets that mention “No pressure” puts pressure on 10:10 - Eccho -- Topsy.com http://www.ecothinking.org/no-pressure-puts-pressure-on-1010/comment-page-1#comment-7 Tweets that mention “No pressure” puts pressure on 10:10 - Eccho -- Topsy.com Fri, 01 Oct 2010 15:08:10 +0000 http://www.ecothinking.org/?p=51#comment-7 [...] This post was mentioned on Twitter by lucy warin, Jonathan Sundqvist. Jonathan Sundqvist said: "No pressure" puts pressure on #1010 - an analysis from #pr perspective http://bit.ly/94FGBG #prstudchat [...] [...] This post was mentioned on Twitter by lucy warin, Jonathan Sundqvist. Jonathan Sundqvist said: "No pressure" puts pressure on #1010 – an analysis from #pr perspective http://bit.ly/94FGBG #prstudchat [...]

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