Completely agree, it’s when CSR is at the core of the company. When what you do is CSR, the communication about what you do comes naturally. The big challenge is to transform your services and products to make this shift.
I would think it’s because of a time lag. Currently the world isn’t really living off ecosystem services but rather nagging the wealth of the ecosystems itself.
The reverbation of today's society through the eyes of a person deeply in love with planet earth. The transformation of today's society is going on in front of our very eyes, I'm striving to be one of the persons to tell the tale of how it was done.
I think at the core of a happier planet and happier persons is community, sharing and telling stories.